Nike SB 'Paul Rodriguez Ten' Shoe Launch In London

Nike SB Paul Rodriguez Ten shoe presentation at the Nike Town in London on 20th June 2017.

 
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Photography: Maksim Kalanep

Similar to Eric Koston 3 shoe launch last year, Nike SB flew Paul Rodriguez to London to present his 10th signature shoe. Paul Rodriguez Show aka Q&A at the Nike Town was organised for all the fans & media to attend. Paul was joined by his long time friends - photographer Atiba Jefferson & Nike SB team manager / videographer Scuba Steve. They talked about Paul's early career, previous shoes and, of course, his latest model.
 

Shot with Nikon D810

Lenses:
Nikon 24mm f/1.8 G ED lens at f/1.8
Nikon 105mm f/1.4 E ED lens at f/1.4

Raw files processed in Adobe Photoshop CC Camera Raw

 Setup for Paul Rodriguez 10th shoe launch at Nike Town

Setup for Paul Rodriguez 10th shoe launch at Nike Town

 
 Nike SB Paul Rodriguez Ten

Nike SB Paul Rodriguez Ten

 
 Paul Rodriguez, Scuba Steve & the crowd

Paul Rodriguez, Scuba Steve & the crowd

 Paul Rodriguez discussing all things skateboarding

Paul Rodriguez discussing all things skateboarding

 Nike Town crowd

Nike Town crowd

 Nike SB team manager Scuba Steve

Nike SB team manager Scuba Steve

 
 Paul Rodriguez

Paul Rodriguez

 
 Paul Rodriguez skate wall at Nike Town London

Paul Rodriguez skate wall at Nike Town London

 Atiba Jefferson & Gary Warnett

Atiba Jefferson & Gary Warnett

 Paul Rodriguez

Paul Rodriguez

 Atiba Jefferson, Paul Rodriguez, Scuba Steve & Gary Warnett

Atiba Jefferson, Paul Rodriguez, Scuba Steve & Gary Warnett

 Signed Paul Rodriguez x Scuba Steve board

Signed Paul Rodriguez x Scuba Steve board

 Paul Rodriguez with his 10th signature shoe

Paul Rodriguez with his 10th signature shoe